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Hiring the Right Salespeople

By Catherine Brinkman | June 17, 2018

Hiring the right salespeople can be difficult. In my experience, there are often times when sales managers hire the wrong salespeople…

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How Dogs Gave Me More Sales Referrals

By Catherine Brinkman | June 2, 2018

I am going to tell a story of how dogs can help you gain referrals…

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Defining a Sales Win

By Catherine Brinkman | May 24, 2018

There are many ways to wins in sales. Often, the only ‘win’ that salespeople get …

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6 Reasons Why CRM Is A Valuable Selling Tool

By Catherine Brinkman | April 9, 2018

In order to speak about something, we need to have earned the right.  It was a sunny spring day a few years ago when I ran my pipeline report. A loud noise came from my cubicle as I saw the report in front of me…

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Strong Business Ethics Lead to Honest Partnerships

By Catherine Brinkman | April 7, 2018

Let’s be honest: When you hear that phrase, you should be thinking, “Wait, were you not practicing strong business ethics with me before this?”…

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The Age of Remote Sales Training

By Catherine Brinkman | March 22, 2018

In recent years I have noticed something: more and more of my clients do not want live in person training…

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The Unknown Variable Client

By Catherine Brinkman | February 21, 2018

It’s that time of year: We are all setting our sales goals for 2018. We must make sure that we keep the spark alive with our current clients…

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The Balancing Act of a Wildcard Adventure

By Catherine Brinkman | October 23, 2017

It’s the best time of year! It’s October, which means it’s postseason baseball.

If you were in Chicago last week and had tickets to the game, then you were going through your client list in detail. If you selected the wrong client to take you may be destitute in 2018…

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I Sell Bentleys. Please Don’t Kick My Tires.

By Catherine Brinkman | August 21, 2017

The saying we are the Cadillac of (insert whatever you want here) is as old as the people that still use it. When true sales professionals hear that saying, we automatically think…

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Baseball and the Game of Sales

By Catherine Brinkman | August 21, 2017

Many salespeople take their clients to an annually anticipated baseball game. During these 9 innings we can learn a lot about our clients and even get verbal closes…

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7 Reasons Why Salespeople Swear

By Catherine Brinkman | May 16, 2017

If you are any good at sales you are likely emotional and truly care about people. Let’s be honest, salespeople are under a lot of pressure each and every day to make sure we take…

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Don’t Judge Your Prospects by Their Cover

By Catherine Brinkman | September 25, 2015

You never know who you buyer is. Age doesn’t matter anymore and neither do titles! Theoretically everyone is a buyer. Maybe not exactly today, but give it time. So please, don’t judge your…

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